webinar, bored

How do you keep a webinar lively?

By on April 27, 2017

Media training yesterday, a lively event, and one of the delegates asked me how he should make his webinars lively. He found them difficult because there was no immediate comeback from the audience. I agree; I’ve sat through a number of them and am presenting one to fully launch my online media training course, currently Read More...


interview, media training

Free pre-interview checklist

By on April 20, 2017

Psst…want a free checklist of things to do before a media interview? It’s here: Media Interview Checklist And yes, it’s on the Henshall Centre website, so of course it’s there to attract people to the online media training course I’ve blogged about and to which this page of this site is dedicated. But it’s a useful guide Read More...


Theresa May, election, argument, trousers

General election lessons: watch what you’ve said

By on April 18, 2017

This isn’t a political blog so I’m not going to comment on the wisdom or otherwise of calling an election right now (there will be no definitive verdict on that until 9 June, no matter what the pundits say). However, from a communications perspective there is much to learn. If you’re going to stand up Read More...





online media training

Online interview course goes live

By on April 4, 2017

I’m very excited today because my online media training course has just gone live. It’s a preview version at this stage. There’s a new page on this website devoted to it but just to summarise, it’s aimed at: People who want media training but may not have the budget to get me in person (but Read More...



targeting, question marks

Will my readers really be interested?

By on March 24, 2017

Targeting matters if you’re trying to get a journalist or blogger’s attention. Several times this week alone I’ve had pitches that start off “I’ve enjoyed your writing” and then continue with “your readers will be interested in my/my client’s viewpoint/product…” In principle this should be excellent. The sender has thought through who my readers are, Read More...


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