targeting, question marks

Will my readers really be interested?

By on March 24, 2017

Targeting matters if you’re trying to get a journalist or blogger’s attention. Several times this week alone I’ve had pitches that start off “I’ve enjoyed your writing” and then continue with “your readers will be interested in my/my client’s viewpoint/product…” In principle this should be excellent. The sender has thought through who my readers are, Read More...


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