Media mistakes 3: It’s a good idea to answer at length

By on January 8, 2016

One of the frustrations I often face as a journalist is that people answer my questions as thoroughly as they can. I’ve just got off the phone with a guy I’m covering for the New Statesman; he was genuinely interesting and had a lot to say and I’m going to share as much as possible Read More...

Press interviews: think before you speak

By on September 8, 2015

When I’m media training, one of the things people try to eliminate during their interview practice is hesitation. They don’t like it, they’re terrified of silence. I’m not certain it’s so damaging. I remember from a quarter of a century ago in my first journalism job, the then managing director of a networking company called Read More...

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